The Allstate Main Street Grants Program is a small business funding initiative run by Hello Alice in partnership with Allstate and the Global Entrepreneurship Network (GEN). The program is designed to support small businesses across the United States through both funding and business education.
The 2026 program includes:
Up to 250 entrepreneurs selected for a 12-week virtual Boost Camp accelerator
100 businesses receiving $20,000 grants
A total of $2 million in funding available
The Boost Camp focuses on:
Marketing
Financial management
Operations
Growth strategy
Business resilience and planning
Participants also gain access to peer networking, coaching, and strategic planning resources. Acceptance into the Boost Camp does not guarantee grant funding.
Criteria
To qualify, applicants must meet both founder and business requirements.
Applicants must:
Be the primary executive of the business (Founder, CEO, President, etc.)
Be at least 18 years old (19 in Alabama and Nebraska)
Business Requirements
The business must:
Be a for-profit business
Be registered and operating in the United States, Washington D.C., or Puerto Rico
Have generated at least $25,000 in revenue during 2025
Demonstrate a need for funding and business coaching
Not have participated in a Hello Alice Boost Camp within the past 12 months
Be willing to participate in the virtual Boost Camp beginning July 2026
Important Dates
Applications open: May 11, 2026
Deadline to apply: June 23, 2026
Boost Camp participant notifications: July 20, 2026
Boost Camp begins: July 30, 2026
Grant recipients announced: November 2026
How Recipients Are Evaluated
According to Hello Alice FAQs, funding decisions are based on:
Participation in Boost Camp sessions
Engagement with the community
Completion of weekly curriculum
Progress on business health assessments